Expo 2020, in between October 2020 and April 2021, will bring together more than 180 countries and is expected to host an international market of 25 million visitors.
Simon Press, Senior Exhibit Director, ATM, said: “ Earlier forecasts are that 70% associated with visitors will hail from outside the UAE, representing the largest international website visitor contribution in Expo history. As the short-term goal is to deliver an excellent six-month event, we have secured a high panel who will discuss how Dubai and the wider UAE can cash in on its success and ensure there is an enduring legacy. ”
“ Expo 2020 Dubai: The Heritage, ” chaired by UAE broadcaster Richard Dean, kicks off proceedings on 1230 on Monday, April twenty-four, the opening day of CREDIT 2017. Four VIP speakers were confirmed to participate in the high-level dialogue, including: Marjan Faraidooni, Vice Chief executive, Legacy Impact& Development, Expo 2020; Issam Kazim, CEO, DTCM; Anita Mehra, SVP Communications& Reputation, Dubai Airports; and Deidre Wells, OBE CEO UKinbound.
The particular session will assess the role associated with Expo 2020 in delivering the particular UAE government’ s long-term eyesight for economic diversification. Panelists can discuss the core theme associated with sustainability as part of the United Nations World Travel and leisure Organization (UNWTO) Year of Environmentally friendly Tourism Development; the potential legacy from the mega project; and the future from the UAE as a knowledge economy, a top global city, and tourism location.
Drawing reference off their unique professional perspectives, the board will also outline the true impact associated with Expo 2020 on the UAE as well as the wider GCC’ s travel, travel and leisure and aviation industries, considering the large picture infrastructure and investments prepared for the next 10 to 15 years.
Fitting perfectly with the concept of this year’ s ATM — experiential travel – the Global Phase will also host a discussion entitled: “ The Real Deal: Why Selling Local Encounters Matters, ” on Tuesday, 04 25, at 1620 hours. Verified speakers include: Andy Levey, Mind of Marketing, La Perle; plus Simon Casson, President – Resort Operations, Europe, Middle East& The african continent, Four Seasons.
Push said: “ Today’ s tourists are seeking authentic destination experiences. They wish to discover traditional cuisine; stay in genuine houses; shop in the back roads; immerse themselves in the culture; try out off-the-beaten track adventures; take ‘ insider’ tours; and live such as locals. The rise of peer-to-peer booking sites like airbnb plus local experiences portal, Triip. me personally, has proven this.
“ Our panelists give thoughts on how Middle East destinations may adapt to this trend, which is quick being adopted by travelers several from across the globe. They will look at exactly what steps destinations have taken to sell ‘ the real Middle East’ and how they could further enhance their experiential travel providing. ”
While the inaugural ATM Global Halal Tourism Peak 2017, from 1220 on Wed, April 26, brings together some of the world’ s leading Muslim travel specialists to discuss the nuances of this fast-growing sector. This includes: Faeez Fadhlillah, co-founder, Tripfez, and Salam Standard; Zulkifly Md Said, Islamic Tourism Authorities, Malaysia; Nehme Darwiche, CEO Jannah Hotels& Resorts; Ali Manzoor, Connect Partner, Hospitality& Leisure Development Consultancy (MENA Region), Knight Frank; Naeem Patelia, owner, Travel Counsellors; Rafi-Uddin Shikoh, CEO, DinarStandard; YBHG. DATUK MUSA HJ. YOUSOF, Senior movie director international promotion division (Asia, Africa), Tourism Malaysia; and Takao Yamamoto, Director Middle East, Kyoto Travel and leisure Office.
The global Muslim travel market was valued on $151 billion in 2015, symbolizing around 10% of the global tourism market and, by 2021, that value is expected to achieve $243 billion.
Uniting the industry’ s leading halal travel experts, the Global Halal Travel and leisure Summit will reveal the industry’ s true scope and dimension, development strategies, and potential for upcoming growth.
Press left a comment: “ The Islamic Economy keeps growing at nearly double the global price. Muslim consumer spending on food and life-style reached $1. 8 trillion within 2014 and is projected to reach $2. 6 trillion in 2020. Vacation and tourism has been identified as among the key growth markets within the Islamic economy yet until now it didn’ t have a professional platform by which to collaborate on ideas, endeavours and growth strategies. We are pleased to be providing that platform plus helping the industry to come together. ”
Other sessions planned for the ATM Global Stage 2017 include:
• Company Travel and the Sharing Economy: Advantages and disadvantages
Tuesday, April twenty five, 1100 am
• Riding the Wave of Sail Tourism
Tuesday, 04 25, 1220 pm
• The Future of Luxury Travel
Tuesday, April 25, 1340 pm
The Global Phase will be supported by sessions within the Showcase Theatre and Travel Technology Theatre, taking place throughout ATM.
ATM Delegates who wish to go to any of the sessions must register ahead of time via: http://arabiantravelmarket.wtm.com/
MEDIA GET IN TOUCH WITH: Nathalie Viselé, Director, Shamal Marketing and sales communications, PO Box 502701, Office 106, Arjaan Office Tower, Dubai Mass media City, Dubai, United Arab Emirates, Office: +971 4 3652711, Immediate: +971 4 3652712, Mobile: +971 50 4576525, Fax: +971 four 4278703, E-mail: nathalie@smc-pr. com , Website: www.smc-pr.com
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