Airbnb introduces €5m Community Tourism Programme @Airbnb @AirbnbCitizen

Airbnb introduces €5m Community Tourism Programme @Airbnb @AirbnbCitizen

Call the Leisure Opportunities team now to book your advertisement or email leisureopps @
+44 (0)1462 431385

TravelWireNews Chatroom for Readers (join us)

Airbnb says it will contribute €340bn in economic output across communities in Europe by 2020

photo: Airbnb Citizen

Home-sharing platform Airbnb has announced plans to invest €5m (US$5.6m, £4.4m) into a new Community Tourism Programme – a project designed to “use innovation to help preserve and boost the best of local customs, traditions and landmarks that make communities unique.”

The company is seeking projects under the categories of placemaking, innovation, and festivals and events.

The placemaking category covers imagining and reinventing public spaces to build community for locals and visitors alike. For innovation, applicants must reimagine the tourism and travel space by sparking entrepreneurship and strengthening local economies. Under the festivals and events category, projects must be focused on preserving or celebrating local festivals and events while introducing them to a broader, appreciative audience.

Airbnb says that it will take submissions from a number of different organisations, including charities, not-for-profit ventures and community-focused groups. Financial support is available under a three-tiered funding structure, which at the low end is €10,000 to €25,000, with the mid tier then up to as much as €50,000 and the highest tier up to €100,000.

While Airbnb is encouraging use of its marketplace to enhance projects, it is not a necessity for applicants in their proposals.

“We have had a lot of success doing one-off projects in Europe and we want to put this in place and take it to the next level,” said Chris Lehane, Airbnb global head of public policy and public Affairs.

“Airbnb has a long history of supporting progressive local initiatives that boost communities and bring people together, and we’re excited to continue that tradition here in Europe.”

In line with the announcement, Airbnb said that it will contribute €340bn (US$380.6bn, €297.4bn) in economic output across communities in Europe by 2020, with one million jobs tied to the “Airbnb economy” at that point.

Letters of Interest are being accepted between 15 June and 4 August, with Airbnb asking applicants for a broad description of the project, how it meets the Community Tourism Programme’s goals, and a projection of community impact. Successful shortlisted projects will then be invited to submit full application on 29 September. Successful projects will be awarded funding by February next year, with a second call for projects to come in early 2018.

The recently opened Rudding Park Spa in Harrogate will be the first UK spa to offer the art of aufguss – a sauna-based treatment – to its customers.

Derived from ancient, native American rituals, art of aufguss …. More>>

The Landmark hotel in London, UK has partnered with alternative practitioner Alan Dolan – founder of Breathing Space – to launch a new service as part of the reopening of the hotel’s spa and health club.

Dolan has …. More>>

The landmark London building where British prime minister Winston Churchill worked during the Second World War is to be transformed into a luxury hotel and residence operated by Raffles; the group’s first property in the …. More>>
The Department for Culture, Media and Sport (DCMS) has announced a shakeup of its ministerial team, with Salisbury MP John Glen being handed the role of parliamentary undersecretary for arts, heritage and tourism. …. More>>
A 165-room hotel is at the centre of a £22m (US$28.1m, €25.1m) development being proposed by Leicester Tigers.

The Premiership rugby club also plans to build conference, corporate and supporter facilities after …. More>>

New facilities including the stadium being planned for Premier League football club Everton FC and a proposed 50 metre swimming pool are at the heart of Liverpool’s bid to host the 2022 Commonwealth Games.

Liverpool …. More>>

Premium Russian fitness operator World Class plans to build a budget gym brand and grow its franchise operation as part of its growth strategy.

Speaking in the latest Health Club Management, its chief executive …. More>>

The Bannatyne Group has added the Weybridge Health Club and Spa in Surrey to its portfolio for an “undisclosed sum”.

The group plans to revamp the gym floor at the club, which has 1,600 members and 38 staff. …. More>>

Total Fitness has boosted its customer offering by launching a free app for its members.

Features include booking fitness classes, exercise challenges, and syncing workout data from wearable devices and tracking apps, …. More>>

Nostalgia is likely to play a key role in determining whether or not hit 90s kids show Fun House will be resurrected as a visitor attraction, after a team including former show host Pat Sharp launched an IndieGoGo …. More>>
Greater Manchester has exceeded its target of getting one million people to be regularly active, which is expected to save more than £640,000 (US$817,200, €732,700) in NHS costs in the first year alone.

In 2010 sports …. More>>

A roll-out of fitness classes and improved member experience helped revenue at Virgin Active rise by 6 per cent to £483million (US$615.5m, €548.6m) in the year to 31 December 2016, results from South African investment group Brait show.

Brait, which owns a …. More>>

A new pay-as-you-go lifestyle gym for boutique operator Core Collective looks set to be built in London’s St John’s Wood, with Westminster City Council giving the project the go ahead.

Waind Gohil + Potter …. More>>

British Rowing chair Annamarie Phelps will step down from her role next year to make the governing body compliant with the government’s Code for Sports Governance.

Under rules laid out by the code, board …. More>>

Holovis has debuted a new virtual reality ride at this year’s Asian Attractions Expo (AAE), combining interactive VR with a robotic arm to create a virtual flying taxi ride through Singapore.

Dubbed R3ex – rideable …. More>>

US fitness trainers can now learn skills and exercises that are geared to help improve physical and mental capacities of people with Alzheimer’s.

Developed by the Alzheimer’s Research and Prevention Foundation (ARPF) …. More>>

Liz Nicholl, chief executive of UK Sport, has conceded that the quango must be “more alert” to potential issues within the world class performance systems it funds, and has kick-started a culture-related “root-and …. More>>
David Lloyd Leisure (DLL) is entering the Italian health club market after it exchanged contracts to buy the Malaspina Club in Milan.  The deal is due to complete in September and will become the company’s 111th club. …. More>>
Karen Bradley and Tracey Crouch, the government ministers with ultimate responsibility to the UK sport sector, have been retained in their roles despite a post-General Election cabinet reshuffle. Bradley was confirmed …. More>>
British Cycling’s “single-minded pursuit” of winning medals contributed to a “culture of fear” experienced by many athletes in its World Class Programme, an independent report has revealed. The report, which …. More>>
Fitness club operator Xercise4Less is supporting Anthony Nolan during Men’s Health Week (12–18 June) by offering free three-day gym passes in exchange for a donation to the charity.

Anthony Nolan works to save the …. More>>

Membership at The Gym Group has broken the 500,000 mark, according to the low-cost brand’s latest trading update for the first five months of the year. Total members at 31 May 2017 stood at 507,000, up 19.6 per cent …. More>>
A newly created exhibition that brings the world of hit British series Downton Abbey to life is about to debut at the Marina Bay Sands in Singapore.

Downton Abbey: The Exhibition, a project by …. More>>

Scott Lloyd, founder of the Next Generation gym chain, former CEO of David Lloyd Leisure and son of former professional tennis player and fitness entrepreneur David Lloyd has been appointed as the chief executive of the …. More>>
Bernard Donoghue, director of the Association of Leading Visitor Attractions (ALVA), has been named an ambassador for cultural tourism as part of London mayor Sadiq Khan’s Cultural Leadership Board. Formed of a group …. More>>
%d bloggers like this: