Allegations against Mendocino County Tourism Commission executive director prompt emergency board meeting

Recent allegations levied against Mendocino County Tourism Commission Executive Director Alan Humason by Yolo County have prompted the MCTC board of directors to convene an emergency session Friday, Jan. 19 to discuss the situation and possible ramifications.

Humason was hired following a long and thorough search via a professional placement agency. During that process, the firm conducted due diligence including completing a thorough reference and background check on the candidate. At this point, there is no indication of impropriety with Humason’s work or professionalism at MCTC and he has performed well as executive director, the MCTC stated.

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The MCTC board of directors does not take these allegations lightly and therefore will be limiting Humason’s financial access and oversight until the emergency board of directors’ meeting is held to determine his role with the organization and the Yolo County matter concludes. “We are all saddened by this news and are hopeful the matter will be resolved in a timely manner,” the board stated in a news release.

Any inquiries/interviews should be directed to MCTC board Chairman John Kuhry at 707-684-4084 or [email protected]


Mendocino County welcomes nearly 1.8 million visitors annually who explore its 90 miles of prime Pacific coastline, 90-plus wineries and 10 diverse AVAs (earning the highest percentage of organic and biodynamic vineyards in the United States), 24 state/national parklands and 450-plus unique accommodations.

Visit Mendocino County is a nonprofit destination marketing organization designed to enhance the economic vitality of the community by increasing tourism revenue. For more information, go to