Amadeus, Attar Travel expand strategic tieup

Global travel solutions provider Amadeus Saudi Arabia and Attar Travel, a leading travel agency in Saudi Arabia have extended their strategic partnership in a new agreement, a report said.

The industry expertise of Amadeus and its vast portfolio of technology solutions complement Attar Travel Company’s knowledge in shaping the region’s travel services standards, especially in the corporate travel sector, reported the Saudi Gazette.

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“Amadeus is delighted to once again join hands with Attar Travel Company to enhance the travel experiences in Saudi Arabia and the region,” Nashat Bukhari, general manager of Amadeus Saudi Arabia was quoted as saying in the report.

“This partnership comes in line with Amadeus’ vision to contribute to the development of the region’s corporate travel sector by offering travel agencies access to our exclusive suite of innovative solutions. Amadeus’ comprehensive range of core products and services are designed to enhance competencies and raise customer satisfaction levels to take the Saudi tourism industry to its next phase of growth.”

Amadeus has been constantly developing integrated multichannel tools to help travel agencies improve efficiencies and save time and costs, the report said.

Sheik Ghassan Omar Attar, chief executive officer of Attar Travel Company, said: “We have long established relations with Amadeus, a prominent partner who perfectly understands the needs of the regional travel industry.

“We believe the new agreement with Amadeus Saudi Arabia will substantially boost Attar Travel Company’s capabilities to support the needs of our clients in the corporate travel sector and consolidate our position as the travel industry pioneers of Saudi Arabia.”

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