Euromonitor International releases Top 100 Town Destinations rankings

Euromonitor International releases Top 100 Town Destinations rankings

  eTN Article:

Despite dropping arrivals, Hong Kong remained the top town destination in the world for the seventh consecutive year, with 26. 7 mil international visitors in 2015.

Bangkok overtook London since the world’ s second most visited town, with 10 percent growth in worldwide arrivals.

London shifted down to the third spot in the worldwide ranking but remained the top Euro city destination with international landings growing 7 percent in 2015.

The new 100 towns ranking shows that:

• Dubai is the top performer in the area, ranking 7th and seeing continuing steady growth in 2015 along with 8% increase in inbound arrivals. The town is benefitting from years of considerable investment in state-of-the-art and leading infrastructure, luxury shopping, hotels plus entertainment.

• The center East and Africa region offers 12 cities in the Top a hundred, but the vast majority are located in the Middle Eastern and North Africa. Johannesburg could be the only city from the rest of the Africa continent which makes it into the ranking, position 37th and growing 2% within 2015.

• Tunisia fell on hard times with several terrorist attacks, including the shooting around the beach of a resort in Sousse in June 2015. Jerba could be the only Tunisian city in the Best 100 ranking, but all towns in the country registered double digit declines, along with Sousse experiencing a decline associated with 61% compared to 2014.

• Mecca in Saudi Persia was the strongest performer in the region, because 2015 saw a strong growth within the number of religious tourists flocking on the city.

Euromonitor International’ h Travel Analyst, Wouter Geerts feedback: “ 2015 was another violent year. Terrorist attacks, geopolitical clashes, economic uncertainty and health frightens like MERS and Zika had been just some of the factors impacting town arrivals. Nevertheless, top cities outperformed global travel flows, registering development of 5. 5 percent in global arrivals compared to 2014, showing the particular resilience of global cities because travel destinations. ”


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