Tue, 18 Apr 2017 10:05:09
It’s fair to say that Josh Tillman, aka Father John Misty, has a rather contentious relationship with Los Angeles. On his just released record Pure Comedy, the epic, 13-minute track titled “Leaving LA” depicts the reasons Misty decided to depart from the City of Angels, with lines such as, “It’ll be good to get more space / God knows what all these suckers paid,” and “Leave under the gaze of the billboard queens / Five-foot chicks with parted lips selling sweatshop jeans.”
So it’s obvious that Misty and L.A. don’t always see eye to eye, but they did spend some good years together — ones that saw Tillman blossom into the indie superstar he is now — so it couldn’t have been all bad. In celebration of those sunnier days, which Los Angeles is full of, FJM’s “Real Love Baby” has been included in a new tourism commercial for the city.
The new #EveryoneIsWelcome tourist ad looks to show Los Angeles’ diversity and knew Tillman’s song would fit perfectly with the sentiment. Jeremy Bacharach, group creative director for Discover Los Angeles told Billboard, “When conceptualizing the spot, it was important for us to work with a local artist who is as passionate about our great city as we are, and Father John Misty’s ‘Real Love Baby’ was a perfect choice to set the tone and vibe for our film. The song just has an upbeat, positive, sunny California feel that reflects our message and our city. When we started creating the film, I had vintage Beach Boys in my mind — and ‘Real Love Baby’ is a subtle, contemporized nod to that sound.”
—The ARTISTdirect Staff