While we’re all ruminating over what NFL Thursday Night Football will look like on Amazon, former rights-holder Twitter announced it will, once again, be streaming baseball.
Starting this Friday, weekly live streams of MLB games will be available on Twitter. The first game is the World Series Champion Chicago Cubs against the Milwaukee Brewers.
The game is available for free to Twitter users and logged-out users who visit mlb.twitter.com. It’s the same thing you can see on the TV broadcast, but this time, you can watch and tweet along all on one mobile device, if you so choose. The streams are available everywhere except select international territories, according to Twitter.
It’s the same deal Twitter locked down last year.
To celebrate its victory of scoring MLB games, again, Twitter is hosting a #CapsOn event, where users are encouraged to share photos and videos of themselves wearing their favorite team’s hat and tweet it with #CapsOn and #OpeningDay.
Those two hashtags unlock special emoji. Each team also have unique emoji.
For tweet suggestions, just look at Twitter COO/CFO’s tweet from Monday:
As MarketingLand‘s Danny Sullivan suggested, let’s stop thinking about NFL Thursday Night, it’s baseball time:
Hey. We’ve put up with football. It’s baseball now. So we don’t care who (Amazon) won live NFL streaming from (Twitter). It’s baseball time.
— Danny Sullivan (@dannysullivan) April 5, 2017