A past councillor for the McLeaod Lake Indian Band has been named northern B.C.’s regional indigenous tourism specialist.
Lucy Martin began work on Tuesday, Indigenous Tourism British Columbia and Northern British Columbia Tourism Association said this week. She will be based in the NBCTA office in Prince George.
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“I am passionate about working with Indigenous communities to assist them in projects that will develop capacity and benefit members,” Martin said in a statement.
The focus of Martin’s work is to engage indigenous people, businesses and communities in formal tourism development planning, and link them with programs and opportunities.
In 2017, B.C.’s Indigenous tourism sector generated $705 million in gross direct output for the province, according to ITBC and NBCTA.