Ways to accommodate foodie tourists will be on the menu at a Meet The Producer event in Meirionnydd next week.
The free event in Corris, near Machynlleth, will show tourism businesses and hospitality providers how they can increase the amount of Welsh produce offered to visitors.
It’s being held at Corris Craft Centre on Tuesday, November 13, 10am-2pm.
Organised by food initiative Cywain and Mid Wales Tourism (MWT) Cymru, the event will feature samples of Mid Wales produce and a “local produce lunch”.
There will also be tasting sessions and demonstrations. These include hamper-making, a Dyfi Distillery tour, a chocolate-making workshop by Chocablock and tips on making hot festive drinks by Food Skills Cymru.
“This is a great opportunity for tourism and hospitality businesses to incorporate local produce into their activities,” says Lowri Edwards of Cywain.
“Visitors are increasingly looking to try and buy Welsh produce.”
A Welsh Government Food & Drink Wales consumer survey, “Value of Welshness”, showed that 75% of UK consumers perceive Welsh produce as being of high quality.
Nearly half (44%) of those surveyed said they would be willing to pay more for Welsh produce.
Val Hawkins, chief executive of MWT Cymru, said local produce was a “win-win” for tourism and hospitality businesses.
“By having the opportunity to try local food and drink, visitors and guests experience the real Mid Wales,” she said.
“It also helps to promote the local ‘sense of place’.”
(Image: Arwyn Roberts)
Producers at the event
- Mrs L’s Kitchen
- Teifi Coffee
- Shire Meadery
- Hilltop Honey
- Dyfi Distillery
- Merlin Cheeses
- Neuadd Fach Baconry
- Positive Potions
- Dwyfor Coffee
- Pendragon Drinks
- Cariad Bakery
- Maggie’s Exotic Foods
- Treddafydd Organic
- Morgans Brew
- Pantri Swswen
- Wild Trail
- Mug Run Coffee Roasting
- Welsh Gluten Free Bakery Products