Well, that didn’t last long.
Pepsi said Wednesday it will remove its widely panned commercial featuring Kendall Jenner after the company faced a massive backlash on social media this week. The soda giant will also no longer run the ad on TV.
The statement is a drastic about-face from the company’s previous stance, which stood by the ad on Tuesday evening.
People accused the ad of co-opting serious protests to make an empty political statement.