Red Records’ new single ‘Passcode’ by Jannine Weigel to be official song of inaugural Virtual Travel Retail Expo

Red Records’ new single ‘Passcode’ by Jannine Weigel to be official song of inaugural Virtual Travel Retail Expo

Breaking Travel News:

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‘Passcode,’ the eagerly awaited debut single of Thai-German artist Jannine Weigel launched this evening on the new RedRecords Label — a joint venture between AirAsia and Universal Music Group — is to be the official song of the inaugural Moodie Davitt Virtual Travel Retail Expo in October.

The release 7pm Malaysia time is a landmark moment as RedRecords sets about its mission to showcase ASEAN musical talent and give rising Asian pop-stars a global platform. Jannine Weigel is the record label’s first signed talent. RedRecords has also partnered with American label Def Jam Recordings to release Passcode in the US market.

What’s your Passcode?: Passcode is the official song of The Moodie Davitt Virtual Travel Retail Expo

The Moodie Davitt Report works closely with AirAsia.com whose CEO Karen Chan is presenting on day 1 in the Knowledge Hub at the Virtual Travel Retail Expo.

Passcode will be played at the start of every day’s programme and intermittently throughout the week-long event.

The Moodie Davitt Report Founder & Chairman Martin Moodie said: “What more exhilarating way to celebrate such a pioneering digital event as the Virtual Travel Retail Expo – where every delegate has an individual log-in passcode – than to partner with AirAsia, a renowned travel retail stakeholder, in joining in the buzz around this brilliant new single?”

Top of the Charts: Passcode is available on Spotify. It was produced by RedRecords, a joint venture between AirAsia and Universal Music Group.

To mark the single’s launch and the partnership with The Moodie Davitt Report, AirAsia is offering Virtual Expo delegates some fantastic flight prizes (details to be announced soon). Each visitor to the Expo will have their own individual log-in passcode so, appropriately given the name of the new song, prizes will be based on a lucky draw each day from those delegate details.

RedRecords CEO Hassan Choudhury said: “We’re so excited about the launch of Jannine Weigel’s new single Passcode – a landmark moment for RedRecords and for AirAsia. And we’re delighted to partner with and support such an innovative new concept as the Virtual Travel Retail Expo – a retail world that we also know very well through AirAsia Shop.”

RedRecords CEO Hassan Choudhury said that Jannine Weigel was “the obvious choice” for the label’s first artist singing

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