Tourism industry climbing high
- Tourism spending in South Australia smashes $7b mark
- More than 3 million people tune in to SA tourism video
A tourism boost across South Australia has created more than 1600 jobs in the past year, new figures reveal.
Tourism Research Australia data showed the industry workforce has swelled to a record 38,900 people, up 4.3 per cent during 2017-18.
It follows the state’s tourism expenditure hitting a new high of $7.2 billion in March.
SA is slightly behind the national average of tourism industry growth of 4.6 per cent.
The ACT had the biggest boost of 8.7 per cent, while Western Australia had the lowest at 0.7 per cent. State Tourism Minister David Ridgway said SA’s figures demonstrated the increasing strength of the sector and its contribution to the local economy.
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“Tourism is such a critical part of the state’s employment focus, now employing more than four times as many people as the mining sector,” Mr Ridgway said.
Adelaide TreeClimb crew members Danni Robson and Ashleigh Johnstone Saunders. Picture: Tom Huntley
South Australian Tourism Commission chief executive, Rodney Harrex, said the growth in tourism-related jobs had doubled the rate of overall employment growth in SA during the same period.
“When you add in people indirectly employed in the industry, the number skyrockets to 61,300,” Mr Harrex said.
Tourism was ranked the 10th top employment industry in SA, according to Australian National Accounts data from 2017-18.
In Adelaide’s southern parklands, TreeClimb will hire another 12 staff in the coming weeks to cater for its peak season, which sees about 2000 climbers a week take to the aerial course. The adventure park opened last October and employs more than 40 people, including school students.
“Lots of people see it as a career for them and not just an interim job,” TreeClimb general manager Danni Robson said.
Originally published as Tourism industry climbing high